ANNA MORGUN is turning Christmas 2020 campaign into the ball of French chic, classic and elegance.
Thebrand's 2019 festive ad has been in works since the team got back after NewYear’s Eve last January. Designer and founder of ANNA MORGUN said, first thingthe team did was bringing the ideas how to consolidate our position on themarket on the eve and during the Christmas holidays.
Previousyears, its Christmas campaign deviated from its usual approach, if not to saythat it was completely absent. Inspired with the examples of their colleaguesand high clients inquires the management of the company made a decision tocreate a Christmas spirit a la ANNA MORGUN.
“Christmasholidays are an integral part of our life, its separate chapter that gives usthe feeling of magic and the feeling of something special that coming to ourlives from year to year. And our main target as a brand to create the spirit ofChristmas magic” added Anna Morgun.
ANNAMORGUN is a luxury fashion brand so it’s pretty obvious that the team keptstick to high standards and suggested to its clients to spend these Christmasholidays in the atmosphere of French chic ball, thereby touting to change comfysweaters to the elegant dresses with the plume and cozy family feasts toluxurious ball with salute.
Thebrand is well known for its couture evening gowns. Not so long ago mediadazzled with the headers of significance Couture show by ANNA MORUN in thecapital of United Arab Emirates - Abu Dhabi as well as in the capital ofAzerbaijan - Baku during Baku Fashion Expo'19 where the brand has become a headliner.So no wonder that the team of the brand continued incarnate chick and splendorinto their Christmas campaign.
Despiteall the bright action, designer suggests to their clients more elegant andfeminine dresses in dark shades, where black color as well as silver dominates.Anna Morgun explains such choice with the wealth of dark colors, which incomparison of all glitter still speaks louder. Designer encourages woman toplay with a length and silhouette of the dress but never forget about a goldenbalance between elegance and pretentiousness.